By far the most complete BBQ rub that you will find. Designed in pursuit of creating the ultimate chicken and rib rub for competitions, it eventually found its way into the kitchens of award winning pit-masters, and the rest is history. We found out that beef reaches its full potential with BQNES N BIRDS. A rich combination of all natural ingredients, low in sodium, no MSG, Gluten free and pure goodness. PUT YA MOUTH ON IT!